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Ten paint and wood-finish brands have announced their 2027 Colors of the Year, with selections spanning muted greens, blue-grays, dark brown, terracotta-inspired shades and soft pink. Minwax named Pickled Oak, a wood stain rather than paint; the brands’ descriptions of how the colors suit homes are recommendations, not evidence of a single industry-wide forecast.
Ten paint and wood-finish brands have announced their 2027 Colors of the Year, naming shades that range from soft greens and blue-grays to deeper browns, terracotta-inspired hues and a light wood stain. The selections give homeowners a set of new options for decorating projects, but each is an individual brand’s choice rather than a shared industry designation.
Sherwin-Williams and HGTV Home by Sherwin-Williams selected Celery (SW 6421), a light green with yellow undertones. Behr named Grounded (T27-01), a dark olive green with brown undertones, while Valspar chose Cottage Door (8004-38E), a muted blue-gray with warm undertones. Glidden’s pick, Artifact (PPG10-16), is a smoky blue-gray with aqua hints.
Other selections lean into darker and warmer colors. Dunn-Edwards picked French Press Coffee (DEBN07), a dark brown with subtle purple undertones; Dutch Boy chose Deep Rooted (311-7DB), a warm orange resembling terracotta. Clark+Kensington selected the rich, muted blue Vantage Point (38B-4). Graham & Brown named Rose Earth, a soft pink with earthy undertones, and C2 Paint chose Pueblo (C2-510), a shade between dusty pink and terracotta.
Minwax’s selection is different from the others: Pickled Oak is a light wood stain, not paint. The company says it allows the grain to show through and can be used on projects such as furniture and shelving. Product codes and color descriptions above come from the brand announcements cited by Family Handyman.
A Broader Palette for Home Projects
The range offers shoppers more than one direction for a 2027 update: pale, airy greens, cool blue-grays, saturated dark colors and warmer mineral-inspired tones all appear in the selections. Some brands suggest their colors for specific settings, including bedrooms, kitchens, entryways and exteriors, giving readers a starting point when comparing products for a planned room or surface.
The list also spans more than wall paint. Pickled Oak stain is intended for wood projects where homeowners want to change the surface color while keeping the grain visible. That distinction matters when comparing the choices: stain and paint behave differently on a surface, and a Color of the Year label does not mean every product is suitable for every material or use.
These are brand-selected colors, not a binding design standard or proof that homeowners will adopt them widely. The practical value is inspiration and a way to find products to sample; the announcements themselves do not establish how popular the shades will become or how they will look in a particular home.
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How the Brands Describe Their Picks
The brands frame their selections through different inspirations and pairing suggestions. Sherwin-Williams describes Celery as balancing an airy pastel with an herbal green and suggests it with cream trim and natural wood. Behr presents Grounded as an organic, nature-inspired shade and recommends it for interior and exterior projects, including kitchens and living rooms.
Valspar says Cottage Door pairs with light neutrals and natural wood, and suggests it for bedrooms, living rooms, siding and front doors. Glidden describes Artifact as a fresh aqua and proposes combinations with lighter blues and earthy greens. Dunn-Edwards recommends using French Press Coffee in spaces such as powder rooms, home offices and entryways, set against lighter finishes.
The warmer shades also come with pairing ideas: Dutch Boy suggests soft whites, blues or greens alongside Deep Rooted, while C2 Paint says Pueblo can work with deep browns, muted greens and natural materials. Graham & Brown developed Rose Earth to complement its Roselle Grove floral wallpaper. These are the manufacturers’ recommendations; the source report does not provide independent testing or a comparative assessment of the colors.
““The shade’s organic warmth creates a sense of calm and renewal, making every room feel inviting and effortlessly livable.””
— Kayla Kratz, Head of Color at Behr Paint Company
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Popularity and Practical Fit Remain Unknown
The announcements do not show whether any of the selected shades will become more widely used in 2027, or how the brands chose among alternatives. No independent consumer survey or sales data is included in the source report, so the colors should not be read as a measured ranking of what homeowners prefer.
Descriptions such as “calm,” “inviting” and “grounding” are brand language, not demonstrated effects on every person or room. The report also does not provide detailed product specifications, finish options, prices, availability by location or color-sample results under different lighting. Homeowners will need to check product details with the relevant manufacturer or retailer and test colors in the intended setting.
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Compare Samples Before Choosing
The next step for homeowners considering one of the selections is to check the exact product and color code with the brand or retailer, then compare samples on the surface they plan to update. Lighting, surrounding finishes and the material can affect how a shade appears, particularly for colors that the brands describe as changing with the light, such as C2 Paint’s Pueblo.
For wood projects, shoppers can review Minwax’s Pickled Oak stain guidance and confirm that it is suitable for the wood and finish involved. The source material does not give a common release schedule or additional announcement dates for the brands, so future availability and further product details remain brand-specific.
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Key Questions
Which brands announced a 2027 Color of the Year?
The report lists Sherwin-Williams and HGTV Home by Sherwin-Williams, Behr, Valspar, Glidden, Dunn-Edwards, Dutch Boy, Clark+Kensington, Graham & Brown, C2 Paint and Minwax. The Sherwin-Williams and HGTV Home selection is shared: Celery.
What are the 2027 paint colors?
The paint selections are Celery, Grounded, Cottage Door, Artifact, French Press Coffee, Deep Rooted, Vantage Point, Rose Earth and Pueblo. Pickled Oak is a wood stain, not paint.
Which selections are green or blue?
Celery and Grounded are green shades. Cottage Door and Artifact are blue-gray selections, while Clark+Kensington’s Vantage Point is a richer muted blue.
Are these colors predicted to be the most popular in 2027?
No independent popularity ranking is provided. They are individual brands’ Color of the Year selections; the source report does not include consumer survey results or sales forecasts.
How should I choose among the colors?
Check the brand’s product details and test a sample in the room or on the material you plan to update. Lighting and nearby finishes can change how a color appears, and paint and wood stain are not interchangeable products.
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